For e-commerce brands

Be the product AI recommends

Shoppers have started asking AI what to buy, and the answer arrives as a short list of specific products with reasons attached. Rivarise tells you whether your store is on that list, how the engines describe your products, and which competitor is being recommended in your place.

Free plan, no card required. Nothing to install on your storefront.

What is AI visibility for e-commerce? It is the measurement of whether generative AI engines recommend your store or products when shoppers ask buying questions such as "best running shoes for flat feet" or "is this brand worth it," and of how those engines describe you when they do. Rivarise runs your category, comparison and product questions across nine engines every day, records which brands each engine names, analyzes the sentiment of the description, and tells you what to fix when the description is wrong or missing.

A recommendation you never see, to a shopper you never met

Product discovery used to run through search results and marketplace listings, where you could at least watch the impressions. An AI recommendation leaves no trace in your analytics unless the shopper clicks through, and increasingly they simply remember the name.

Without measurement

Invisible losses, confident guesses

  • An engine recommends three competing brands for your best category and you never learn of it.
  • A discontinued product or an old price is repeated as current fact.
  • A single unflattering review from years ago becomes the summary of your brand.
  • You blame the ad platform for softening conversion, and change the wrong thing.
With Rivarise

The answer, in writing, every day

  • Category and comparison prompts tracked daily across the engines on your plan.
  • Sentiment analysis shows whether the description helps or hurts the sale.
  • The stored answer text shows the exact wording, so you can correct the source.
  • Competitor tracking names the brand winning the recommendation instead.

Being mentioned is not the same as being recommended

For a retail brand the tone of the mention often matters more than the mention itself. An engine that names you while calling you overpriced has cost you the sale more efficiently than silence would have.

Sentiment distribution across tracked answers
How the engines characterize a brand when they do mention it.
Positive 58%Recommended with reasons
Neutral 31%Listed, but not advocated for
Negative 11%Caveated or warned against

Illustrative example of the sentiment view, not customer data. Your distribution is computed from your own tracked answers. Sentiment analysis is available on every paid plan.

The questions shoppers actually ask an AI

Retail prompts look different from software prompts. They are specific, constrained by use case, and heavily comparative. Track the constraint, not just the category.

Prompt typeExampleWhat it tells you
Constrained category"Best running shoes for flat feet under $150"Whether you appear when the shopper adds the constraint that actually decides the purchase.
Brand comparison"Your brand vs a competitor brand"Whose framing the engine repeats, and which attributes it treats as decisive.
Worth-it check"Is your brand worth the money?"The sentiment moment. This prompt often surfaces a single old review doing outsized damage.
Alternatives"Alternatives to a competitor brand"Displacement opportunity, aimed at shoppers already looking to switch.
Attribute and material"Which brands make these sustainably?"Whether your differentiating claim has reached the engines at all, or lives only on your own site.
Retailer intent"Where should I buy this product?"Whether the engine sends the shopper to you, to a marketplace, or to a reseller.

Google is three different surfaces, and shopping lives on all of them

Gemini, Google AI Mode and Google AI Overviews are separate products that answer the same question differently. Rivarise tracks them as three distinct engines and never averages them together, because a brand can be strong in one and absent from another.

Engines included, by plan
Coverage grows with the plan. Google AI Overviews, the surface most shoppers see without ever leaving search, is included on Agency.

Actual plan coverage. Starter adds Perplexity, Gemini and DeepSeek. Growth adds Grok and Meta AI. Business adds Perplexity, Claude and Google AI Mode. Agency adds Google AI Overviews.

Set up in an afternoon, no developer required

Nothing is installed on your storefront. Rivarise does not touch your theme, your checkout or your DNS, which matters when a platform migration is the last thing anyone wants to risk.

1

Add your store domain and rival brands

Name the domain you sell from and the brands you lose to. If you sell through marketplaces as well, track those brand names separately to see where the engine sends the shopper.

2

Load prompts by category and constraint

Start with your top three revenue categories, then add the constraints that appear in real customer questions: price ceiling, use case, size, material, compatibility.

3

Read the sentiment, not just the score

Open the stored answers for anything flagged negative. The cause is usually specific and fixable: an outdated price, a discontinued line still being recommended, or one review being treated as representative.

4

Fix the source, then watch the metric

Fix suggestions point at the gap behind each missing or negative citation. Because every suggestion is tied to the metric it should move, you find out whether the correction actually reached the engines.

Best fit for e-commerce: Growth, $149 per month

75 prompts per day across 6 engines with competitor tracking, sentiment analysis and fix suggestions, which covers a multi-category store comfortably. Move to Business for Perplexity, Claude and Google AI Mode plus unlimited history. Google AI Overviews is included from Starter upwards, so reaching the surface most shoppers see does not mean climbing the plans.

Compare all plans

Questions e-commerce teams ask

No. There is no app to install, no theme edit, no script and no DNS change, so nothing about your storefront or checkout changes. Rivarise works entirely from outside by asking the engines the questions your shoppers ask and reading the answers.
Both. A prompt is just a question, so you can ask about a specific product, a category, a use case or the brand as a whole. Most stores track a mix: brand-level prompts for reputation and sentiment, and product-level prompts for the categories that carry the revenue.
Often, yes, though not instantly. Engines repeat what their sources say, so the fix is to correct the sources they are drawing on: your own product pages and structured data first, then the third-party pages and roundups that rank for that product. Rivarise shows you the exact wording and which prompts produce it, so you know what to correct and can watch the claim change over the following weeks.
Yes, on the Agency plan, which is the only plan that includes Google AI Overviews. Google AI Mode is included from Business, and Gemini from Starter. All three are tracked as separate engines because they answer the same question differently.
Checks run daily on every paid plan, which is the right cadence going into a peak season, when engines re-rank around gift guides and roundups. Drift detection on Growth and above will alert you when an engine's answer changes materially, so you do not have to watch the dashboard yourself.
We will not promise that, because we cannot control what the engines do or what a shopper does next. What we can say plainly is that a shopper who never sees your name cannot buy from you, and that today most brands have no idea whether they are being named. Rivarise removes the guess. The commercial decision remains yours.
Yes. The Free plan gives real ChatGPT tracking on one domain with three prompts per week, no card and no trial clock. It is enough to see how your brand is described. Paid plans add daily checks, more engines, sentiment and competitor tracking, and the first paid subscription carries a 7-day money-back guarantee.

Related

Find out how AI describes your brand

Add your store, ask the questions your shoppers ask, and read the answers they are already getting.

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Free plan, no card required. Nothing to install on your store.